Learn the foundational marketing strategies every startup needs to succeed. This workshop focuses on cost-effective techniques, including free and budget-friendly options, to help you build a strong brand, engage customers, and drive sustainable growth. Perfect for entrepreneurs looking to make a big impact without a big budget.

Led by Sarah Dinger, My Place Hotels

***About Sarah

Sarah Dinger

Executive Vice President – Franchise Operations

With over two decades of dedicated service in the hospitality industry, Sarah Dinger brings a wealth of experience to her role as the Executive Vice President of Franchise Operations at My Place. Sarah's journey with My Place began in May 2012, where she joined as the company's very first employee. Since then, she has consistently demonstrated her commitment to the company's growth and success, serving in various capacities.

Sarah is a prominent figure in the hospitality sector, known for her contributions and leadership. She has been honored by Hotel Management as one of the "Influential Women in Hospitality," a recognition of her exceptional achievements and influence in the industry.

In addition to her role at My Place, Sarah is an active advocate for the hospitality community. She currently serves on the AHLA ForWard: Women Advancing Hospitality Advisory Committee, the AHLA Sustainability Committee, and the Safe Stay Advisory Council, showcasing her dedication to advancing industry standards.

Sarah's passion for the hospitality industry extends beyond her professional responsibilities. She frequently shares her valuable insights by participating in industry panels and events, contributing to meaningful discussions that shape the future of the field. With her proactive and engaging approach, she continually seeks opportunities to make a positive impact on the industry and beyond.