Massenomics

Massenomics is known for our lighthearted approach to the strength and fitness industry. Our motto of “Lift Hard. Live Easy.” is a great summary of how we like to take the lifting journey seriously, but still have as much fun as possible along the way. It was started by the two of us (Tommy DeFea and Tanner Baird) in Western North East South Dakota, and we have developed a diehard community of supporters and enthusiasts... online and otherwise. One of the things we are best known for is our podcast, where we chat about all things related to getting strong. It's not just about lifting weights, but also about the culture and lifestyle around it. We sprinkle a lot of Midwest culture into everything we do. We have published a new episode every Monday for the last 390 weeks and have interviewed 200+ guests in the strength world.